Five Social Media Campaign Killers

Today’s InFocus article on iMedia Connection has really amped up the comments and our Twitter following.  It’s the first InFocus I’ve written in a while and I think it gets across what can really kill a social media campaign without talking about it at the 50,000-foot level.  There are some concrete examples of facepalms that have actually happened in the social media sphere, thanks to brands that didn’t look before jumping in.

Have a read and let us know what you think in comments.