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	<title>Underscore Marketing: Precision &#38; Perspective &#187; Conference Attendance</title>
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	<description>We are experts in: Digital Branding, Direct Response, Media Planning and Buying, Search Engine Marketing, Social Media and Digital Measurement.</description>
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		<title>e-Pharma Summit 2010 commences</title>
		<link>http://www.underscoremarketing.com/2010/02/08/e-pharma-summit-2010-commences/</link>
		<comments>http://www.underscoremarketing.com/2010/02/08/e-pharma-summit-2010-commences/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 03:36:38 +0000</pubDate>
		<dc:creator>Lauren Boyer</dc:creator>
				<category><![CDATA[Conference Attendance]]></category>

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		<description><![CDATA[After another productive year of marketing to patients and HCPs online, digital thought leaders will gather in the City of Brotherly Love to discuss success, spark innovation and share challenges. There&#8217;s usually a healthy bit of debate and skepticism to keep things lively, but after a whirlwind 48 hours, we each tend to emerge with [...]]]></description>
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		<title>Another Big Step For Google</title>
		<link>http://www.underscoremarketing.com/2009/04/06/another-big-step-for-google/</link>
		<comments>http://www.underscoremarketing.com/2009/04/06/another-big-step-for-google/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 18:42:15 +0000</pubDate>
		<dc:creator>Chris Tuleya</dc:creator>
				<category><![CDATA[Conference Attendance]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[ajax]]></category>
		<category><![CDATA[bid management]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[MSN]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SES]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.underscoremarketing.com/?p=427</guid>
		<description><![CDATA[Being from the Philadelphia area and rooting for Philadelphia sports team my whole life, I am always inclined to root for the underdog (after all, Rocky is the most famous Philadelphia sports athlete). That is why I was disappointed when I saw the preview of Google AdWords new interface while attending SES New York and [...]]]></description>
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		<title>Watch for Live Tweets from SES&#8230;</title>
		<link>http://www.underscoremarketing.com/2009/03/26/watch-for-live-tweets-from-ses/</link>
		<comments>http://www.underscoremarketing.com/2009/03/26/watch-for-live-tweets-from-ses/#comments</comments>
		<pubDate>Thu, 26 Mar 2009 12:11:08 +0000</pubDate>
		<dc:creator>Tom Hespos</dc:creator>
				<category><![CDATA[Conference Attendance]]></category>

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		<description><![CDATA[It&#8217;s a regular barrel o&#8217; conferences this week.  Lauren is just back from the iMedia Breakthrough Summit, Eric is heading to the AdAge Buyology Symposium this morning, and Underscore Search Director Chris Tuleya and I are heading over to SES New York today.  Whew! Of course, you can tag along with us to all three [...]]]></description>
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		<title>AdAge Buyology Symposium</title>
		<link>http://www.underscoremarketing.com/2009/03/25/adage-buyology-symposium/</link>
		<comments>http://www.underscoremarketing.com/2009/03/25/adage-buyology-symposium/#comments</comments>
		<pubDate>Thu, 26 Mar 2009 02:11:10 +0000</pubDate>
		<dc:creator>Underscore Marketing</dc:creator>
				<category><![CDATA[Conference Attendance]]></category>
		<category><![CDATA[adage]]></category>
		<category><![CDATA[buyology]]></category>
		<category><![CDATA[martin lindstrom]]></category>

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		<description><![CDATA[I&#8217;ll be attending the AdAge Buyology symposium tomorrow morning and will be tweeting the good stuff.  Buyology is Martin Lindstrom&#8217;s latest book and my hope is that the symposium will reveal some of the neuromarketing lessons around brand building.]]></description>
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		<title>Next stop, iMedia Breakthrough</title>
		<link>http://www.underscoremarketing.com/2009/03/22/next-stop-imedia-breakthrough/</link>
		<comments>http://www.underscoremarketing.com/2009/03/22/next-stop-imedia-breakthrough/#comments</comments>
		<pubDate>Sun, 22 Mar 2009 12:24:01 +0000</pubDate>
		<dc:creator>Lauren Boyer</dc:creator>
				<category><![CDATA[Conference Attendance]]></category>
		<category><![CDATA[iMedia]]></category>

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		<description><![CDATA[Hi Everyone, I&#8217;m headed out to iMedia Breakthrough Summit for the next few days where we&#8217;ll discuss and debate hot topics in successful digital programs.  Be on the lookout for live insider tweets! -LB]]></description>
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