Underscore Marketing: Precision & Perspective » PR

Social Marketing: A conversation with Tom Hespos and Eric Porres

Underscore Marketing — Fri, 22 May 2009 16:06:05 +0000

Have a listen to a conversation with Tom Hespos and Eric Porres on social marketing, moderated by Scott Hoffman, the Chief Marketing Officer for Lotame. It was broadcast on Blog Talk Radio and available for your listening pleasure now!

Social Marketing: A conversation with Tom Hespos and Eric Porres

Welcome to our New Website

Underscore Marketing — Tue, 17 Mar 2009 20:29:40 +0000

Thanks for stopping by.

Maybe you saw us at a conference and you want to know more.

Maybe you read one of our many opinion pieces in the trade press and were intrigued.

Maybe you’re an old friend of the agency and just want to see how we’re doing.

Whoever you are and whatever your fancy, if you’re looking to find out how we’re using digital channels to solve challenging business problems, you’re in the right place.

If you’re ready to give us a ring to see how we can help you, check out the Contact Us section. If you’re not, please feel free to explore the site. Think of it as a home base for finding out how we’re helping clients solve their problems. You can follow us on Twitter, check out the company on LinkedIn or even stalk us on Facebook. We don’t mind.

We would love it if you would drop us some comments on our posts here. We’d love it even more if you told us about some of the challenges you’re dealing with. But even if you’re here just to take a look around, thanks for coming.

Sneak Peak at our New Site

Underscore Marketing — Mon, 02 Mar 2009 03:26:05 +0000

Hi,

Those of you browsing/viewing the site are catching a sneak preview of our site as we make a long overdue upgrade to how we communicate ourselves. We’ll be making some updates and tweaks in the coming days to launch in full by the end of the week. Thanks for stopping by.

Eric comments on Yahoo’s! new APT publisher advertising platform

Underscore Marketing — Wed, 24 Sep 2008 20:30:41 +0000

Eric Porres comments on the unveiling of Yahoo’s ad platform for publishers (Apt) in AdWeek.

Behavioral Targeting Spotlight in B2B Magazine

Underscore Marketing — Mon, 04 Jun 2007 16:34:58 +0000

June 4, 2007

Eric Porres comments on behavioral techniques in a feature from the June 2007 issue of B2B Magazine

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New Media: Industry Turns Page On Page View Stats

Underscore Marketing — Mon, 04 Jun 2007 16:16:24 +0000

Monday, June 4, 2007

Tom Hespos provides insight in BrandWeek on the notion of metrics in a non-pageview world of measurement.

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Conversational Marketing Asks “Can We Talk?”

Underscore Marketing — Wed, 16 Aug 2006 16:05:36 +0000

August 16, 2006

Underscore Marketing’s conversational marketing practice is featured in an article by Jack Myers.

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