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Underscore Marketing: Precision & Perspective

We are experts in: Digital Branding, Direct Response, Media Planning and Buying, Search Engine Marketing, Social Media and Digital Measurement.

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Underscore Musings

August 5th, 2009 conversational marketing . iMedia . social media . Tom Hespos

Five Social Media Campaign Killers

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July 29th, 2009 Bing . google . Microsoft . search . Yahoo

Microsoft & Yahoo! Partner

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July 27th, 2009

Hespos: Ad Agencies Should Not Be Ad Networks

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July 15th, 2009

We are not looking for office space

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July 10th, 2009

Hespos: AdAge Twitter article was unfair

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June 25th, 2009

Fishopedia – Online advertising works

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May 22nd, 2009 best practices . interview . Marketing . social . social media . strategy

Social Marketing: A conversation with Tom Hespos and Eric Porres

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May 15th, 2009 AdWords . Affiliate Marketing . google . Trademark Policy . Trademarks

Google Follow’s Yahoo! & MSN’s Lead?!?

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May 14th, 2009 google . Google Squared . MSN . search engine . Stephen Wolfram . Wolfram . Wolfram Alpha . Yahoo

Adding Structure to the Web?

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May 7th, 2009

Birds of a Feather

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